
Market Performance Highlights
European Gaming and Betting Association (EGBA) member operators delivered exceptional financial performance in 2025, achieving 34% year-on-year revenue growth across regulated markets. The organisation's membership added 1.4 million new active customer accounts, bringing the total to 43.8 million by year-end.
Notably, this growth trajectory represents a 47% cumulative increase in active accounts since 2021, demonstrating sustained market expansion and increasing consumer migration toward licensed, regulated operators.
Key Performance Indicators
The financial metrics reveal important dynamics within Europe's regulated gambling market. While return-to-player (RTP) rates declined during the period, operator margins expanded substantially, suggesting that EGBA members improved operational efficiency and pricing strategies without sacrificing customer retention.
The combination of 13% active account growth with 34% revenue growth indicates that average revenue per user (ARPU) increased significantly during 2025. This metric suggests that operators successfully deepened customer engagement and shifted player behaviour toward higher-value gaming products and services.
What This Means
The strong financial performance of EGBA members reinforces the commercial viability of European regulated gambling markets. For operators and technology providers, this data demonstrates robust demand for regulated gaming services. The 47% cumulative account growth since 2021 signals sustained market maturation and increasing consumer adoption of licensed platforms, which has significant implications for operator investment strategies and M&A activity.
Source: iGaming Business
James Whitfield
Editor-in-Chief
Member of the iGaming Pulse editorial team. Covering industry news, analysis, and B2B developments across the global iGaming sector.


