Hacksaw Launches B2B Prediction Markets Platform Amid Growth Slowdown 2026

Hacksaw Diversifies Into Prediction Markets as Core Business Matures

Hacksaw Group, the Stockholm-listed iGaming supplier, has formally entered the prediction markets space with a new B2B platform announced on October 15. The move represents a strategic shift for the company as growth in its traditional games business has begun to show signs of deceleration.

The platform launch comes at an inflection point for the supplier. While Hacksaw built its reputation on slots and games content—areas that remain core to its identity—the company recognizes that traditional iGaming verticals face intensifying competition and regulatory headwinds. Prediction markets, by contrast, represent a relatively nascent vertical with higher barriers to entry and less regulatory clarity, offering operators and suppliers potential first-mover advantages.

Why Suppliers Are Chasing Prediction Markets

Prediction markets occupy a unique space in the broader iGaming ecosystem. They're distinct from sports betting (which faces heavy regulation in most markets) but share similar engagement mechanics. They appeal to operators seeking diversification away from pure gaming and provide suppliers with new revenue streams as traditional gaming margins compress.

Hacksaw's entry into prediction markets reflects a broader industry trend. As legacy verticals mature and saturation increases, suppliers have begun exploring adjacent spaces to maintain growth trajectories. For Hacksaw specifically, this represents a calculated bet that prediction markets will become a material revenue contributor over the next 2-3 years.

What to Watch

The key question will be whether Hacksaw's platform gains meaningful operator traction. The prediction markets vertical remains fragmented, with no clear dominant supplier yet emerging. Success will depend on the platform's functionality, the quality of market-making infrastructure, and Hacksaw's ability to educate operators on the market opportunity.

Larger suppliers like DraftKings and FanDuel have already positioned themselves in prediction markets, so Hacksaw will need to differentiate on customization, API flexibility, or unique content partnerships to compete effectively.