Relax Gaming Crosses 1,000 Operator Partners as B2B Aggregation Model Proves Its Scale

Relax Gaming has confirmed it has passed the milestone of 1,000 active operator partners across its aggregation platform, cementing its position as one of the top-tier B2B content distributors in the European iGaming market.

Anton Voronov

Anton Voronov

B2B Analyst

2 min read
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Relax Gaming Crosses 1,000 Operator Partners as B2B Aggregation Model Proves Its Scale

Relax Gaming, the Helsinki-based B2B content aggregator and game developer, has confirmed that it has surpassed 1,000 active operator partnerships across its aggregation platform — a milestone that the company says validates its "powered by" distribution model as a category-defining approach to B2B content delivery.

The 1,000-operator milestone was reached in Q1 2026, five years after Relax Gaming pivoted from a pure game developer to a hybrid developer-aggregator model. The platform now distributes content from over 130 third-party studios alongside Relax Gaming's own titles — a catalogue that spans more than 4,000 games.

"What we built is fundamentally different from what existed before. We gave developers access to operators they couldn't reach on their own, and we gave operators access to content they couldn't license individually. That's a genuine market improvement, not just commercial growth," said Relax Gaming CEO Tommi Maijala.

Relax Gaming's proprietary game portfolio — featuring titles including Money Train 4, Beast Mode, and Temple Tumble 2 — continues to perform strongly on the aggregation platform, with proprietary titles accounting for approximately 40% of total wagers processed despite representing less than 10% of the total game catalogue by title count.

The company said Q1 2026 has been its strongest-ever quarter for new studio partnerships through its "powered by Relax" programme, with 18 new developer agreements signed in the first three months of the year — a record quarterly intake that the company attributes to growing studio recognition of the aggregation platform's commercial reach.

Source: Relax Gaming

Relax GamingAggregationB2B
Anton Voronov

Anton Voronov

B2B Analyst

Member of the iGaming Pulse editorial team. Covering industry news, analysis, and B2B developments across the global iGaming sector.

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