PokerStars Relaunches as FanDuel-Exclusive Brand Across Michigan, New Jersey, and Pennsylvania

PokerStars and FanDuel Merge US Poker Pools in Landmark April 1 Launch

Flutter Entertainment's two biggest US properties — PokerStars and FanDuel — formally merged their US online poker operations on April 1, 2026, creating the largest combined online poker player pool in North America.

What Happened

At 8 AM ET on April 1, 2026, PokerStars Exclusively on FanDuel went live simultaneously in Michigan, New Jersey, and Pennsylvania. The legacy PokerStars US app was shut down on March 31; all existing players were required to create new accounts on the unified platform. The Michigan Gaming Control Board issued a formal approval announcement coinciding with the April 1 launch. The new platform supports cash games, multi-table tournaments, Sit & Gos, Spin & Go jackpot tournaments, Zoom Poker fast-fold format, and mixed game variants. A new-player welcome offer of 100% deposit match up to $1,000 plus $30 in free tickets launched alongside the platform. A Sunday Million double-header with $500,000 guaranteed for each tournament is scheduled for April 12, and a No Sweat Series with $150,000 in guarantees will run April 6–12.

Why It Matters

Online poker's core product quality is determined by one variable above all others: liquidity — how many real players are available to fill games at any time of day. Historically, US online poker has been fragmented by state borders, with each state running isolated player pools that resulted in thin cash game action and small tournament fields outside peak hours. The tri-state pool merger directly addresses this structural weakness. For players in all three states, game selection, wait times, and tournament prize pools will all improve measurably from day one.

For Flutter, the FanDuel brand integration creates a cross-sell pathway from FanDuel's multi-million US sports betting and DFS customer base into regulated online poker — a channel acquisition advantage that no other US poker operator can replicate at scale.

Industry Context

The US regulated online poker market has been dominated by WSOP.com (across a larger multi-state compact) and PokerStars, with several smaller operators competing for market share in individual states. The tri-state FanDuel-PokerStars pool is now the largest single-platform liquidity pool in the US, a competitive advantage that will be difficult for rivals to match without equivalent multi-state licensing and brand distribution infrastructure.